It’s been a rough year for Glenn Beck.
After being ostracized from the GOP for being a #NeverTrumper, Beck’s credibility took a giant hit. His media company, TheBlaze, has seen traffic diminish and an ensuing layoff of staffers. It also didn’t help matters that the company’s biggest millennial star, Tomi Lahren, had a highly publicized feud with Beck and TheBlaze over comments she made about abortion on The View.
Now, Beck’s radio show is being removed from the nationally broadcasted SiriusXM’s conservative channel to a startup channel that isn’t fully stocked with original programming yet.
According to Beck’s personal website, “The Glenn Beck Program” is moving from SiriusXM Patriot to an unnamed station on SiriusXM Ch. 132. “The Dave Ramsey Show” is the only other program currently on the channel. His program is being replaced by “The David Webb Show” from 9 a.m. to noon.
While the move may have little to do with his recent feud with Lahren, it’s certainly possible that like TheBlaze losing traffic, he was losing listeners and sponsors. That’s bad for business.
Beck’s opposition to Donald Trump as a candidate and now as President doesn’t fall into the mold that draws listeners into the Patriot channel. Before he was named to be the chief executive of the Trump campaign and then as a White House Chief Strategist, Steve Bannon was the host of the early morning weekday show “Breitbart News Daily.” Sean Hannity’s radio show is even syndicated on the channel, and he continues to remain Trump’s most prominent ally in the media.
SiriusXM’s public relations department has not yet returned a request for comment.