On December 27th, Ariana Grande took to Twitter to air her grievances about witnessing her boyfriend’s fan calling her “sexy” and congratulating her boyfriend for “hitting that.”
“This may not seem like a big deal to some of you but I felt sick and objectified,” said Grande, who frequently dons scantily clad outfits and takes sexually suggestive photographs.
Ariana Grande makes millions of dollars a year not only by selling her music, but by selling sex. As the old, forever accurate saying goes, “sex sells.” Grande gets that. She receives a significant amount of her revenue because she has branded herself in a way that highlights her beauty, attractiveness, and sexuality.
“Expressing sexuality in art is not an invitation for disrespect!!! Just like wearing a short skirt is not an invitation for sexual assault,” she later tweeted.
Her argument does not hold, despite the false equivalence logical fallacy in her argument — as equating the offenses of speaking subjectively disrespectful words to sexual assault is an argument based on oversimplification of the magnitude of the offenses, and ignorance of additional elements. To say that disagreeing with Ariana Grande here is to promote and to perpetuate rape culture is to ignore the incomparability of the severity of the offenses. Offensive words are never equivalent to actual violence. Nobody assaulted Ariana Grande, they sexualized her — which is exactly the type of reaction she grooms and welcomes from fans in different circumstances.
The problem with Ariana Grande complaining about being objectified is that she invites objectification when it makes her money, but condemns it when it makes her uncomfortable. She cannot pick and choose when she would like to be sexually objectified while branding and selling herself as a sexual object.
Of course, to cease and desist her current method of marketing would ostensibly cost her a great deal of money, and she should not stop wearing what she wishes to, and making money how she wants to. However, if she wears sexy outfits and markets herself as a highly sexualized being, she must be prepared to deal with people finding her sexy, and voicing their opinions about that. Her want to feel sheltered does not supersede someone else’s right to voice their opinions, especially when in a different situation, it is those exact same opinions on her appearance that lead to massive monetary profit.
Ariana Grande’s trade-off between making millions of dollars a year is to be made to feel uncomfortable every once in awhile. Life must be so hard for Ariana Grande as she tweets from her mansion about feeling “sick” because of an objectification that was a result of a conscious branding decision that resulted in the money with which she bought her mansion from which she now tweets.