It’s saddening news for all the dancers, landscapers, dog-walkers, guitar players and beach-goers who were looking forward to the possibility of eating their Whoppers more efficiently.
“The video featuring a ‘hands-free’ Whopper sandwich holder was produced by an agency in Puerto Rico to celebrate the brand and the iconic Whopper Sandwich in a humorous way. However, the product depicted in the spot was not produced, or distributed to guests as some reports indicate,” read a statement Burger King sent to CNBC.
The video that featured the exciting gadget was released for Burger King Puerto Rico’s 50th anniversary, and while the entire thing was obviously very humorous, it was not clear that the hands-free Whopper holder was a hoax.
The device had its own website that featured the famous video of individuals indulging in their Whoppers as they went about daily activities. And, the site even had a video that showed the device being made by a 3-D printer.
According to CNBC, the video promised that in celebration of the anniversary in Puerto Rico, Burger King would be giving out Whopper holders to 50 members of BK’s loyalty program with the highest scores.
But unfortunately for avid Whopper eaters, it turns out that they won’t be receiving the cool gadget.
Burger King officials have declined to comment on the campaign.
Check out the hands-free Whopper Holder below: