The White House has finally joined the rest of America on the addictive social media website Pinterest.
On Saturday, the White House announced on its blog that it would be expanding its efforts to engage Americans by sharing inspiring images, quotes and infographics “that help explain key issues to details about the life inside the White House” on the Pinterest.
As part of its Pinterest kick-off, the White House invited pinners to follow its account and sign up for a chance to attend a “Holiday Social” at the White House on Dec. 17.
“Pinners will be invited to check out the décor, meet with the people that helped transform the White House for the holidays, join us for a craft project — and share it all with the Pinterest community,” the blog post read.
Unfortunately the contest was open for just over 24 hours and the White House stopped accepting applications to attend the event Sunday at 5 pm. However pinners who didn’t make the deadline still have the opportunity to be the first to see the White House’s pins and boards. According to the White House blog, those will also be revealed on Dec. 17. The White House currently has only one pin – an invitation to attend the Holiday Social. featuring Bo Obama prancing through the snow – and three boards: 1600, U.S. Army and National Guard.
The White House already had accounts on Twitter, Facebook and Flickr before joining Pinterest. It has not yet launched an account on Instagram, which has quickly become the hot photo sharing service since the phone application became available for Android phones in April (prior to the Android launch it was available only for the iphone).
President Barack Obama joined Pinterest at the end of March as a way for his campaign to engage supporters. First Lady Michelle Obamaalso joined Pinterest in June on behalf of the Obama 2012 campaign. Her account has not been updated since the night of her husband’s reelection. The President’s account has not been updated since the week after the election.