New voters rallied behind then-Sen. Barack Obama’s campaign in 2008, embracing a fresh-faced candidate with an intriguing personal story and message.
Getting them to sign up for President Obama won’t be as easy.
A new poll shows that first-time voters who cast ballots for Mr. Obama in ‘08 are not as engaged in the presidential campaign to the same degree as other Obama supporters. They are less likely to vote in the November elections than other Obama backers from four years ago, the poll shows. And they are not as persuaded as other Obama voters that the president would do a better job fixing the economy than Republican challengerMitt Romney.
The survey, conducted by Louisiana State University’s Public Policy Research Lab, tracks the sentiments of those who voted for the first time in 2008. Heading the survey was lab director Kirby Goidel.
New voters were a pillar of Mr. Obama’s winning coalition in 2008. Mr. Obama won two-thirds of these voters in his contest with Republican John McCain.
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