You know you’re a Republican if . . .

Infographic from TargetPoint Consulting, as seen in The Atlantic.

 

Last week The Atlantic published an article on microtargeting and what your interests and consumer habits say about your political ideology and your likeliness to vote. The Atlantic’s article featured data provided by TargetPoint Consulting.

Red Alert contributor Eric Wilson analyzed the article yesterday and explained the implications of companies and political organization’s relatively new ability to pinpoint your interest.

Based on the information you unknowingly share about yourself every time you visit a website or make a purchase, advertisers and political microtargeters have a good idea of which political party you support and how likely you are to vote.

I took the data from TargetPoint’s amazing infographs (nerdalert) and made a list of ways to know you’re a Republican.

The first set of likes and interests are for Republicans who are not likely voters. Meaning, you’re definitely a Republican, but you don’t vote in every election. The second set of interests is for zealous Republicans who are mostly likely to vote. Highlighted in green are the categories I fell into.

Unlikely to Moderately Likely Republican Voters

  •  You’ve got a Christian music station in your pre-set channels in your car
  • You drive a Ford, Chevy, Dodge or Land rover
  •  Use Mapquest/Google Maps frequently
  • You like Rodeos
  • You like Drag Racing
  • You’re a big Hockey fan (NHL specifically)
  • You’re into NASCAR
  • You’re in a Fantasy Sports League
  •  You’re mostly likely to use the Internet to check sports updates
  • Use the Internet to pay your bills
  • You’re more likely to get your news from a newspaper or TV than the Internet
  • You love learning new things, so naturally you like the History Channel and the Discovery Channel
  • You like Undercover Boss, Parenthood, Biggest Loser and NCIS: LA
  • Country Music Channel is on your list of most watched channels
  • You like Country Music
  • You drink Fresca, Barg’s Root Beer or Dr. Pepper
  • Your beer of choice is Bud Light, Busch Light or Coors Light
  • You’re obsessed with Taco Bell, Sonic or Chick-Fil-A or Arbys
  • You’re mostly likely to buy your clothes from Kohls, Dillards or Justice.

My score: 6/20

 

Very Likely to Extremely Likely Republican Voters

  • You’re a fan of the PGA Tour (men and women’s)
  • You like College Football
  • You love FoxSports.com
  • You visit NASCAR.com
  • You watch Fox News
  • You also watch Fox Sports, the Golf Channel, ESPN and ESPN 2
  • You’re more likely to get your news from the Internet than from the newspaper or TV
  • You use the Internet most to read the news
  • When you’re not reading news, you use it to book vacations or buy plane tickets
  • You visit FoxNews.com a lot
  • Fox Business News is your go-to channel
  • Your favorite TV Show is The Mentalist
  • When you’re at the wheel, your car is all Talk Radio
  • You drive a Jaguar, Lincoln, Lexus, Mercedes, Buick, or Cadillac
  • If it’s up to you to select the restaurant, you’re picking Macaroni Grill, Cracker Barrel, Bob Evans or Panera Bread.
  • You drink Diet Sodas or Coke Zero
  • You drink Light Beer
  • Your personal favorite brand of beer is the Sam Adams family
  • But if it’s not available, Michelob will do
  • You shop at Chico’s, Talbots, Eddie Bauer, Lands End, Stein Mart or Brooks Brothers

My score: 6/20

I guess I’m doing a great job escaping the Republican stereotype. I didn’t fit into either of the Republican models.

What’s your score? Tell me in the comments area.

Check out The Atlantic for the full slate of infographs. Also check out what Democrats are most likely to enjoy. Some data points won’t surprise you, others will. (Democrats are more likely to watch The Office? Really?)

Comments

Comments

  1. 8/9 are my scores here.

    1. Jean says:

      3/20 and 1/20 hahahah

  2. Michael Foley says:

    6/20 – 9/20 – Maybe conservatives are a little too difficult to pigeon-hole. …

  3. Mark Smith says:

    I love Michelob Ultra but feel “society” is not a dirty word. Who the heck am I?

  4. Kendall says:

    5/20 and 2/20

  5. Stephanie says:

    8/20 & 8/20 – apparently they either don’t really know us OR we’re quite a diverse bunch

  6. James says:

    6/20 and 12/20

  7. Tim M. says:

    Agree with Alex. I am very Republican/Conservative and these things do not represent me at all, with the exception of watching FNC and listening to Rush/Hannity/Levin when driving. Then again, what self-respecting right-winger doesn’t watch FNC? Think of the other options…groosss…..

  8. When I originally commented I clicked the “Notify me when new comments are added” checkbox and now each time a comment is added I get three e-mails with the same comment. Is there any way you can remove people from that service? Appreciate it!

  9. test1234 says:

    Do you have a spam issue on this website; I also am a blogger, and I was curious about your situation; many of us have created some nice procedures and we are looking to swap methods with others, please shoot me an email if interested.

  10. Absolutely written written content , thankyou for selective information .

  11. Its wonderful as your other articles : D, appreciate it for putting up.

  12. Thanks for this rattling post, I am glad I found this site on yahoo.

  13. next says:

    I really like your writing style, fantastic information, thankyou for putting up : D.

  14. click here says:

    I really treasure your work , Great post.

Polititainment

Stewart wants to move 'home' to England

Jon Stewart is having second thoughts about the whole “American independence from Britain” thing.

Colbert: Obama is stealing Bush's lines

Colbert observed Monday night that some of Obama's recent comments on ISIS and Iraq seem a little familiar.

Liberal lobbying firm makes ‘Bibi-Yoncé’

If you’ve ever thought that the complexities of the Israeli-Palestinian conflict reminded you a lot of a Beyoncé song, liberal Middle East lobbying group J Street has the internet campaign for you!

Bush's cool reaction to 'Scandal'

Judy Smith, former special assistant and deputy press secretary to President George H.W. Bush and inspiration for "Scandal" main character Olivia Pope, spoke to an art and commerce conference Friday about Bush's reaction to the storyline of the ABC series.

Actress wants more female politicians

In an interview with Politico, Davis spotlighted a recently released study that found only 10 percent of politicians in films in the world are played by female actors, which was completed in part by the Geena Davis Institute on Gender in the Media.

White House

Holder resigns with 26 percent approval rating, making him third least popular Obama cabinet member

Attorney General Eric Holder’s dismal 26 percent approval rating as he steps down from his duties still leaves him as only the third least popular Obama administration official to resign.

Barack Obama doesn’t celebrate National Coffee Day. He celebrates tee time.

Look. We get it. The president gave his coffee salute, The Semper Latte, just days ago, recent enough to use for National Coffee Day jokes from dusk 'til decaf. But aren't we missing an opportunity here?

U.S. Grants $450M to Community Colleges To Link Job Training To Employers
WASHINGTON (AP) — Vice President Joe Biden announced almost a half-billion dollars of grants Monday to community colleges working with employers on job training. Linking training to industry demand is key to the Obama administration’s strategy for improving wages and reducing unemployment. Massasoit Community College in Massachusetts and Wisconsin’s Chippewa Valley Technical College received the […]
WH: Secret Service’s ‘task is incredible’
THE HILL – The White House said Sunday it remained confident in the Secret Service despite news that the agency didn’t realize for five days that bullets had hit the White House in a 2011 shooting incident. “I know the Secret Service is on top of this and they will take every necessary step to correct […]
Even hardcore left states don’t believe Obama is doing a good job
President Obama is facing more bad approval ratings, but this time they are coming from states that used to be his biggest fans. Just 39 percent of registered voters in New York responded to a new Marist College poll that they believed Obama was doing an “excellent” or “good” job. This is the lowest level […]

Congress

McCain: Rand Paul 'trusts me' in military matters

McCain thinks he would wield a great deal of influence over a potential President Paul, “particularly on the military side of things.”

Rep introduces bill to ban porn on gov. computers
Most people wouldn’t think to browse porn at work, but then again, most people aren’t federal employees. Earlier this year it was discovered that one EPA official had been browsing pornography for two to six hours a day while at work and now Rep. Mark Meadows, (R-N.C.) has introduced a bill explicitly “prohibit[ing] the access […]
DWS repeated 'back of his hand' line
Apparently when Democratic National Committee Chairwoman Debbie Wasserman Schultz finds a phrase she likes she is going to repeat it, no matter how offensive. For the second time within the past month, footage of the DNC chairwoman has surfaced in which she accused a Republican governor of giving women “the back of his hand.” Republican Super […]
Twitter squashes Schumer's tribute to Eric Holder

One could see how Schumer's simile may have been a stretch. Twitter certainly did.

Lawmakers take in $608 per hour for time in D.C.
THE HILL – Congress will be in session for only eight days during a 102-day span between Aug. 1 and Nov. 12, when lawmakers are set to return for a lame-duck session after the elections. Because the annual salary for members of the House is $174,000, their hourly wage for those eight days amounts to $608 […]